Marketing

Customer segmentation
Customer Segmentation 101

We often categorize things in life to help us keep organized. Why not do the same for our contact lists? Learn the basics of customer segmentation.

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Data Axle 50th Anniversary
Data Axle Turns 50: A History

Data Axle USA is proud that our parent company, Data Axle, is turning 50. Discover all the ways we help businesses find, acquire, and retain customers!

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Building B2B list
The Ultimate Guide to B2B List Building

B2B list building is crucial for any successful marketing campaign. A highly-targeted and up-to-date B2B contact list can help you reach the audience right for you.

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Business directory
What Is a Business Directory and Why You Should Buy One

What is a business directory and how can it help your B2B campaign? Learn everything about business directory lists here and connect with your target contacts today!

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Buy leads list
Buy a lead list and grow your business

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Email campaign
Create Email Campaigns that Kickstart Your Business Growth

Creating an email campaign is an effective marketing strategy to reach your target audience reliably and quickly. Build your email list with Data Axle USA today!

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Effective email marketing
Get started with effective email marketing

Email marketing is an inexpensive yet effective way to nurture leads, market products and services, and much more.

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Retail business owner on tablet
Marketing on the internet: online advertising

Online advertising is an organic or paid form of content marketing that utilizes the online space to share a promotional message with potential customers.

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CRM software
What is a CRM and why should your business use one?

We’re taking the mystery out of the term CRM and giving you insights that will lead to better customer relationships.

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Best time to send emails
The Best Time to Send Content to Your Email Lists

Making connections through email marketing may very well come down to when you send your email.

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Maintain email lists
Maintain your email lists for better engagement

While there are hundreds of blogs about building great email lists, few mention how to maintain your email lists.

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4 ps of marketing
Explaining the 4 ps of marketing

The 4 ps of marketing remain a staple in today’s world. Find out how they apply to marketing in business.

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Social media marketing
Social media marketing terms glossary

It can seem like marketing has a language entirely its own. So, we break down some of the common marketing terms.

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Brand Awareness
Increase brand awareness for your business

Awareness of your brand can’t be bought. So how do you achieve it with your marketing strategy?

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Marketing terms glossary

It can seem like marketing has a language entirely its own. So, we break down some of the common marketing terms.

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Start a business with marketing
How to start a business: marketing edition

Starting a business goes beyond market research and legalities. Knowing how to market your brand new business is key.

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Spam email filter
What is spam and how can you avoid sending it?

The definition of spam email is different for everyone but it’s important to remember these things for your email marketing.

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Social media marketing
Industry basics breakdown: marketing with social media

Less than twenty years old, businesses have only recently begun using social media as part of their overall marketing strategy.

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